Boingo and the Netflix effect

I don’t have a lot of love for Netflix these days. But at least they are upfront about wanting to put their hand in my pocket. A much more insidious example of corporate greed showed up in my email this week with the subject line: Exciting Account Info, Boingo in the Sky, and a Celebration in Your Honor.

I signed up for Boingo wireless a couple of years ago when you had to pay through the nose for airport wireless access. I noticed that Boingo was often one of the carriers. I signed up for a month on a free trial, then when I tried to cancel at the end of the month they quickly lowered the $29.95 monthly fee to $9.95. I’ve been a subscriber ever since, though I’ve been wondering why since more and more airports offer free wireless now and, when they don’t, the Boingo network less frequently shows up as an option.

So, okay, I could use some exciting account news, and here’s what it is: Boingo wants me to download a new version of their app and, as soon as they do, my account will be tied to a specific wireless device. You get two devices so my laptop and Droid are ok, but if I want to add a tablet or occasionally connect on another computer, that’s another $5 a month per device.

That’s not exciting news, that’s a price increase, and I’ve hopefully avoided it for now by not downloading this Trojan horse of a new app (“It only takes a minute!”)  However, Boingo promises “lots of surprises between now and the end of the year” and I would not be surprised if one of those is the disabling of the current software.